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A major reason why men wear hairpieces is to:
change hair color
maintain cleanliness
cover baldness
look older
The correct answer is: cover baldness
Some men may wear hairpieces to change their hair color, but this is not a major reason why men wear them. Similarly, maintaining cleanliness may be a factor in wearing a hairpiece, but it is not a primary reason. Looking older is also not a common reason for men to wear hairpieces. The main reason why men wear hairpieces is to cover baldness or thinning hair and achieve a fuller head of hair.